| SPITFIRE ALE LAUNCHES NEW WEBSITE IN ANNIVERSARY YEAR
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Spitfire Ale has launched a new website, www.spitfireale.co.uk, chock full of the brand's classic tongue-in-cheek humour, including the chance to make your own advert for the first time.
The site has many new interactive elements, allowing visitors to contribute their own clips and links in the Spitfire spirit, and features a full version of Britain's Darkest Hour, a spoof Pathe Gazette-style newsreel previewed on Spitfire's You Tube channel.
Shepherd Neame sales and marketing director Graeme Craig said: "This is an important year for Spitfire, as it celebrates the 70th anniversary of the Battle of Britain. Our new website continues the tradition of tongue-in-cheek humour that has grown up around the brand and its improved interactivity means that Spitfire fans across the world can join in the fun."